Who We Are.

PRIMA PICK is a family-run business based in the north of Germany in Hamburg.

We supply premium, fresh caviar sourced from a trusted network of carefully selected farmers along the southern shores of the Caspian Sea.

PRIMA PICK brings together a dedicated team of experts with deep roots in the caviar industry. We work closely with top producers to ensure exceptional quality, a reliable supply chain, and competitive pricing.

Our vision, Mission and Values.

Accountability, integrity and transparency are the values that set us apart. Our vision is to elevate culinary experiences by providing exceptional products while building lasting relationships with our customers.

Our mission is to create sustainable value for our stakeholders based on quality and innovation.

Approach.

Quality, sustainability and innovation are at the heart of everything we do.

We work closely with our customers to understand their unique needs and requirements, to provide them with the best possible service and support.

At PRIMA PICK, we customize our services to satisfy each of our customers’ needs.

We are committed to delivering an authentic, quality-driven, customer-first service.

Why PRIMA PICK?

  • Our close partnerships with producers enable us to ensure exceptional quality, a streamlined supply chain, full traceability, and competitive pricing.

  • We provide a sustainable supply during the year.

  • We like to ensure that you are not paying excessive prices for your product. All our caviar are premium quality at a guaranteed fair price.

  • Our caviar are sourced from CITES certified farms, where sustainable farming practices are implemented to preserve the wonderful sturgeon that gives us the roe.

  • We’re happy to discuss and present available options based on different factors such as your local market demands and delivery methods. Once you’ve shortlisted the products you’re interested in, we will arrange samples for you to test and verify particularity of product.